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Customer Relationship Management Classification by Hybridizing Genetic Algorithm and Fuzzy K-Nearest Neighbor - A Review
| International Journal of Computer Applications |
| Foundation of Computer Science (FCS), NY, USA |
| Volume 146 - Number 9 |
| Year of Publication: 2016 |
| Authors: Jashandeep Kaur, Rekha Bhatia |
10.5120/ijca2016910890
|
Jashandeep Kaur, Rekha Bhatia . Customer Relationship Management Classification by Hybridizing Genetic Algorithm and Fuzzy K-Nearest Neighbor - A Review. International Journal of Computer Applications. 146, 9 ( Jul 2016), 25-27. DOI=10.5120/ijca2016910890
Abstract
Data mining is the process of extraction of information from various datasets on the basis of different attributes. Mining has to be done to extract hidden relationship between various database entities. In the customer relationship management, a choice of relational attributes are available in the dataset. In this paper various techniques are used for the customer relationship.
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